Herd Media / AI & LLM development

AI & LLM Development in Columbus, Ohio

Custom development for your website and business.

Custom AI applications, LLM integrations, knowledge search, and workflow automation. Herd Media builds AI features into websites and business tools.

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Designed as a complete system

Websites, applications,
and integrations.

Need accounts, a directory, or a connection to another system? We can help plan and build it.

AI application architecture connecting documents and business tools with useful answers and human review
Conceptual architecture. Each project is scoped around your data, users, and workflows.
From model to useful product

AI with a real job to do.

Assistants that fit the experience.

Give customers a better way to navigate your services or help employees find the information they need. We develop AI assistants and LLM-powered interfaces around a defined audience, an approved knowledge source, and a clear handoff when a person needs to take over.

The experience can live inside a website, a customer portal, or an internal tool. We plan what it should answer, which actions it can take, and how it should handle requests outside its scope before building the interface.

Make business knowledge easier to find.

Documents, product information, and internal guidance are only useful when people can find the right material. We can build retrieval-based knowledge search that brings relevant source material into the model’s response, with source links where the workflow calls for them.

We scope document ingestion, update frequency, access permissions, and the way information is organized. A public website assistant and an employee knowledge tool should not have the same access to your data.

Connect AI to the work behind the screen.

Document intake, first-draft generation, inquiry classification, and internal summaries are possible starting points. We can connect model-driven features to forms, databases, and third-party tools so the output has a useful place to go.

We define review steps for important outputs and approval points for actions that change business records. Model selection, usage costs, response times, and ongoing maintenance are part of the project scope.

Build, evaluate, improve

A working feature needs more than a prompt.

We start with the task, the people using it, and examples of a good result. Then we plan the interface, model connection, data access, and evaluation process together. A focused pilot can establish whether a feature is useful before it becomes a larger part of your operation.

Testing should include the questions people actually ask, missing or conflicting information, and situations where the system should ask for clarification. We can include feedback collection and operational monitoring so improvements follow real usage.

Herd Media brings AI development into the same project as your website, custom application, and backend integrations. You get a plan for the complete experience—from the first interaction to the next step in your team’s workflow.

Useful answers

Planning your AI project.

What does AI and LLM development include?

We develop applications and integrations that use AI models: assistants, knowledge search, document workflows, and custom interfaces. Your scope defines the model, connected systems, permissions, and evaluation requirements.

Can you connect AI to our existing website or software?

We can assess your current platform and available APIs, then scope an integration or a separate application. Access, data handling, and supported operations need to be confirmed during discovery.

Do we need to train a model from scratch?

Not necessarily. We begin by assessing the task and your data. An application using an existing model, relevant source material, and well-defined tools may fit the need. Any specialized training or fine-tuning would require a separate technical assessment.

Can we start small?

Yes. A focused pilot can test one workflow with agreed examples and review criteria before expanding to more users, data, or integrations.

Tell us what slows you down

Let’s make the next step useful.

Bring a workflow, a customer question, or a product idea. We’ll help define where AI fits and what the application needs to do.

Discuss your AI project